After years of hearing mothers’ laments about how Barbie poisons young girls’ minds with an unrealistic ideal of womanhood, Mattel created a new line of Barbies with three different body types (short, tall and curvy), 22 eye colors and 24 hairstyles. These are not “friends” of Barbie, but actual Barbies.
I should be rejoicing. But instead, I feel a little disquieted.
It was so much easier to bash Barbie when she was the mean girl from high school with the perfect coif and the impossible bust-line. But seeing her transformation is like running into your nemesis 20 years after graduation in the plus-size aisle at Target and having her bend your ear about her scaring divorce.
I need Barbie to remain ridiculously proportioned and blonde. The uber shiksa with the unobtainable curves. I need her to be that way because – after all these years – I realize that my problem with Barbie wasn’t a problem at all.
As it turns out, I relied on Barbie to be blonde and button-nosed because I needed a foil for my Jewishness. I needed her to represent the ideal for assimilation and the ideal for womanhood, so that I could know what to push back against, as well as what to embrace.